![]() Third, to make himself better known in the business world. Second, to help sell shares in his company. First, to attract new clients to his advertising agency. In 1988 Ogilvy added a preface to explain why he wrote the book. ![]() Second, he shows how great brands are created by selling the big idea to as many people as possible. First, it tells you how to be successful in business. Written more than 50 years ago, David Ogilvy’s Confessions of an Advertising Man has two strengths. She disinherited me on the ground that I was likely to acquire more money than was good for me without any help from her. “My mother was a beautiful and eccentric Irishwoman. You don’t have to be a Christian to behave like a gentleman! ![]() “My dear old son, how can you swallow that mumbo-jumbo? It is all very well for servants but not for educated people. ![]() One day he discovered that I had started going to church secretly. My father, whom I adored, was a Gaelic-speaking Highlander, a classical scholar and a bigoted agnostic. Who could not love a book that starts: “As a child I lived in Lewis Carroll’s house in Guildford. ![]()
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